As early as man, demand has controlled society. And in recent years demand has turned to trends. Trends or fads are created through our ever-changing societal standards of fashion and wealth status. Some fashion trends are primarily built upon the price of the clothing and not the actual style. For many money controls us and to make matters worse money is so easy to get rid of. This is the exact reason why social media is so dangerous when it comes to these trends. But so beneficial if you were the one that started them. As said previously, these trends are forever changing and each change brings something else to the table. The more changes just means more opportunities for young entrepreneurs to get their pencil out and start building their brand. We hear stories about it all the time. A kid with a random idea that gets turned into a multi-million dollar brand. Multi-million dollar, this amount of money is unfathomable just for regular people and just regular people go to college. Not all but most, when school consumes your life with promise of high pay with a massive hit of debt it is your choice to outweigh the pros and cons. Would you rather get your own hours and do something you genuinely love or work for someone else your whole life and hate your job? For many the first option is the obvious answer but for some reason, the first option rarely gets chosen in the real world. In success, risks are necessary, and so are failures. You make mistakes and learn from them, one failure does not dictate your business, it dictates your character. In conclusion, college will be the best choice for the masses, but the ones that will face the criticism of the world and stand there unscathed, are the ones that will succeed in this world.